©Social Chain Media 2019

World Fitness

Unlimited fitness potential.

REACH

The world’s largest health and fitness community.

SPONSORS

The world’s largest fitness festival

VIEWS

The UK’s most-viewed fitness publishing brand.

70K
Instagram Followers
3K
Youtube Followers

THE WORLD’S PERSONAL TRAINER.

Motivation is a powerful asset. Speaking to both beginners and veterans in fitness lets BFM content make health and fitness applicable to everyone’s lifestyle.

CONTENT WITH PURPOSE.

Empowering people means making them care. A mix of entertaining, informative and heartwarming content gives our audience the purpose that drives them to act.

A TRUSTED OPINION.

Earning people’s trust and respect leaves you free to make a difference. BFM gives brands the platform they need to play a meaningful role in their customers’ fitness journey.

Campaigns

Featured
BREAKING 48 WITH THE ROYAL MARINES

In 2018 Ross Edgley became the first person in history to swim the British Isles. In partnership with the Royal Marines, World Fitness documented his training process as he pushed the human body to its limits. The video achieved 3.5K views, 24.3K reactions, 2.6K comments and 2.7K shares across Facebook and YouTube.

Featured
MILLION KILO MAN WITH BULK POWDERS

In 2019 we partnered with Bulk Powders to tell the story of Josh Llewellyn-Jones’ battle with cystic fibrosis as part of World Fitness’ Extraordinary People series. Josh broke the world record for the amount of weight lifted by a human in 24 hours, making him the perfect ambassador for Bulk Powders’ #TheBestMe campaign.

A DAY IN THE LIFE OF A ROYAL MARINE

To demonstrate the perseverance and skill needed to be a Royal Marine, BFM sent one of its team members to take part in a brutal training day. The video took viewers through a range of emotions—anguish, pride, agony, hilarity—and received 3.6M reach, 2m video views,  50k engagement and 5k shares as a result.