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This Matters

We engage, educate and empower young people by bringing them the stories that need to be told. Using the power of social video and transparent news reporting, This Matters demystifies the complex media landscape and helps the youth make sense of the world around them.

ENGAGED

This Matters is a hyper engaged community of British Millennials and Generation Z hungry for social-first news.

 

UK FOCUSED

A high proportion of UK based fans

160k
Followers

Campaigns

Sponsored
GULF OF PLASTIC

The Aegean Sea in Greece his home to beautiful coral reefs but high levels of plastic pollution are now dominating the seabed. A waste site slid into the sea 8 years ago and has never been cleaned, divers documented the shocking footage. The video achieved 98,000 views, 373 reactions and 2,100 shares on Facebook.

Featured
POSTGRADUATE DEPRESSION

In this video we highlighted that university students are at risk of mental health issues as they get closer to graduation. 44% admit to using drink and drugs to cope with loneliness and are fearful of transitioning to a new stage of their lives. The video achieved 116,000 views and 630 total engagement on Facebook.